Market Overview

The primary driver of the global freeze-dried pet food market is the increasing demand for pet food with an extended expiration life and preserved essential nutrients, in contrast to other pet food products available worldwide.

Furthermore, the expansion of the food packaging sector and shifting consumer preferences are anticipated to contribute to the rapid expansion of the freeze-dried pet food market in the coming years. Increasing companion adoption and a changing lifestyle are additional factors that are anticipated to propel the market's growth over the next few years.

Freeze-Dried Pet Food Market Size

The Global Freeze-Dried Pet Food Market reached US$ 1,084.5 billion in 2022 and is expected to reach US$ 2,192.8 billion by 2030 and is expected to grow with a CAGR of 9.2% during the forecast period 2023-2030. 

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Market Drivers: Improved Palatability of Freeze-Dried Pet Food-Based Products will Drive Market Expansion Significantly

The little processing and preservation of natural tastes and textures in freeze-dried pet food are well recognized for their increased palatability. Pets that find the meal more pleasurable and enticing tend to be happier customers. Pet owners who are happy with their purchases are more likely to keep buying freeze-dried food for their animals, which fuels market expansion.

When pet owners see their animals reacting well to freeze-dried food for example, by being more energetic at mealtimes or adopting better eating habits, they are inclined to tell others about their happy experiences. Good word-of-mouth encourages other pet owners to give freeze-dried food a try, which boosts market demand.

Market Opportunities: E-commerce Expansion

Online sales of pet products have been steadily increasing. Companies investing in e-commerce infrastructure, user-friendly platforms, and direct-to-consumer models could capitalize on this trend. Subscription-based models offering regular delivery of freeze-dried pet food may also gain traction.

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Freeze-Dried Pet Food Market Segmentation

Global Freeze-Dried Pet Food Market is segmented By Process into 100% Freeze-Dried, Freeze-Dried, and Partly Freeze-Dried; By Grain Type into Whole Grain and Grain-Free; and By Pet Type into Dog and Cat.

Dogs Segment Holds the Largest Market Share in the Freeze-Dried Pet Food Market

Dogs are one of the most popular pets globally, with a significant number of households owning at least one dog. As per American Pet Products Association statistics, the pet food industry surpassed an overwhelming USD 103.6 billion in remuneration in 2022 globally.

Freeze-dried pet food generally retains a higher nutritional value compared to traditional kibble or canned food due to the minimal processing involved. The freeze-drying process helps preserve the natural flavours and nutrients of the ingredients. Dogs can find freeze-dried pet food more palatable, which can lead to increased demand for this segment.

Recent Developments

·        In June 2023, Pawfect Pet Foods merges with Fresh for Paws to build upon momentum by extending its footprints beyond India and reaching more pet parents across the world.

·        In February 2023, L Catterton, a leading global consumer-focused investment firm, announced that it has invested in Partner Pet, the top domestic premium freeze-dried pet food company in China. The investment, coupled with L Catterton's expertise in the pet food sector, helped Partner Pet to cement its leading position in the fastest-growing segments of the country's pet food market.

Geographical Share

The Global Freeze-Dried Pet Food Market is analyzed across North America, Latin America, Europe, Asia Pacific, the Middle East, and Africa.

North America Dominates the Freeze-Dried Pet Food Market

Pet owners in North America are increasingly prioritizing the health and wellness of their pets. They are willing to invest in premium pet food products that offer higher nutritional value and better-quality ingredients. Freeze-dried pet food is often perceived as a healthier and more natural option compared to traditional pet food, aligning with the growing demand for pet health and wellness products.

Market Key Players:

The major global players in the market include Bravo Pet Foods, Primal Pet Foods, Steve's Real Food, Stella & Chewy's, LLC, Vital Essentials, Champion Petfoods, Stewart Brand Dog Food, Carnivora, K9 Natural, and Wisconsin Freeze Dried.

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