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Salesforce Data Cloud Accredited Professional Exam Sample Questions (Q93-Q98):

NEW QUESTION # 93
How does an administrator increase the consolidation rate for Identity Resolution?

  • A. Change all reconciliation rules to Source Sequence
  • B. Reduce the number of matching rules
  • C. Change the Ignore Empty Value option
  • D. Add more matching rules to broaden the search for matches

Answer: B

Explanation:
Explanation
Reducing the number of matching rules can increase the consolidation rate for Identity Resolution, because it reduces the chances of finding multiple matches for the same individual. Matching rules tell Data Cloud which profiles to unify during the identity resolution process. If there are too many matching rules, Data Cloud might find more than one match for a given profile, resulting in a lower consolidation rate. References: Identity Resolution Match Rules


NEW QUESTION # 94
Which of the followingcannotbe used in Segmentation? (Choose 2)

  • A. Date Time Measures
  • B. Aggregate Functions
  • C. Text Measures
  • D. Numeric Measures

Answer: A,C

Explanation:
Explanation
Text Measures and Date Time Measures cannot be used in Segmentation. Segmentation is the process of creating filtered audience segments based on calculated insights. Calculated insights are metrics that define and calculate multidimensional measures on your data. Only Numeric Measures can be used as calculated insights, because they can be aggregated using functions such as SUM, AVG, MIN, MAX, or COUNT. Text Measures and Date Time Measures are not types of measures, but types of dimensions. Dimensions are fields that can be used to group or filter data, but not to perform calculations. References: Measures and Dimensions


NEW QUESTION # 95
Which two steps are required when configuring a Marketing Cloud activation?

  • A. Select Contact Points
  • B. Set an Activation Schedule
  • C. Select an Activation Target
  • D. Add Additional Attributes

Answer: A,C

Explanation:
These two steps are required when configuring a Marketing Cloud activation. You need to select an activation target that represents a Marketing Cloud business unit and a contact point that represents a Marketing Cloud data extension. Reference: https://help.salesforce.com/s/articleView?id=sf.c360_a_data_cloud_marketing_cloud.htm&type=5


NEW QUESTION # 96
Which three options can be used to build a filter in the Segmentation Canvas?

  • A. Related Attributes
  • B. Calculated Insights
  • C. Data Lake Objects
  • D. Direct Attributes
  • E. Streaming Insights

Answer: B,D,E

Explanation:
A window function is a unique requirement of a Streaming Insight query. It defines the time interval for the query to run on the streaming data and the frequency of the query execution. Reference: https://help.salesforce.com/s/articleView?id=sf.c360_a_streaming_insights.htm&type=5


NEW QUESTION # 97
A user needs permissions to access Data Cloud to create, manage, and publish segments. However, the user should not be allowed to create reports or manage data sources. Which permission set should an administrator assign?

  • A. Customer Data Cloud for Marketing Manager
  • B. Customer Data Cloud for Marketing Admin
  • C. Customer Data Cloud for Marketing Specialist
  • D. Customer Data Cloud for Marketing Data Aware Specialist

Answer: C

Explanation:
Explanation
This permission set should be assigned to a user who needs permissions to access Data Cloud to create, manage, and publish segments, but not to create reports or manage data sources. This permission set allows the user to create and edit segments, calculated insights, streaming insights, and activations, but not to access data streams, data model, identity resolution, or reports.
References:https://help.salesforce.com/s/articleView?id=sf.c360_a_data_cloud_permission_sets.htm&type=5


NEW QUESTION # 98
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